TPP receives "Corporate Power Tool" award

TPP receives "Corporate Power Tool" award

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Reveal date
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Is there a way to get lots of attention for something boring, secretive, and highly wonkish, with an acronym that sounds like stuff you wipe your butt with? The TPP (Trans-Pacific Partnership) is yet another nasty trade deal being forced on the world by US trade reps under the influence of corporate lobbyists, and an anonymous organization sought the help of the Yes Lab to stir up some media interest. Together we cooked up a comic microphone hijacking and rogue awards ceremony which honored US Trade Representatives in Dallas for their tireless work against the 99 percent. The resulting video and press release caused quite a stir. See selected press here.